Ever thought you could boost your website’s search engine optimization with the help of infographics?
Yes, it’s possible!
Link building through Guest Post is a great idea and it works even now but to build a compelling value proposition for your website, you need Infographic link building.
For instance, Buffer’s infographic on social media strategies earned over 1,000 backlinks. It helped them increase authority and improve their brand visibility.
In this blog, we’re going to explore all aspects of infographic link building & also share tools to create infographics and top sites to submit them.
What is Infographic Link Building?
Source: hermish.com
Blogs and websites love to share infographics as they grab attention.
Therefore, if you create an excellent infographic on a topic that appeals to your target audience.
These websites link back to the original source – you are considered to be an authority in Google’s eye.
You can get backlinks from other websites by producing aesthetically pleasing and educational graphics.
In an easy-to-read format, these infographics may contain facts, figures, or practical advice for your visitors.
Why to do infographic link-building?
Humans are visual learners! The ease at which infographics simplify complex information makes it more likely to be shared on social media and other platforms.
What are the Benefits of Infographic link-building?
Link-building for infographics is similar to building highways for your website, which facilitates user navigation and search engine visibility.
- Pop Culture: Your readers will find infographics to be visually appealing. It will probably attract more attention and spread like wildfire.
- Backlink Magnet: In the world of SEO, backlinks are like golden tickets. For websites, infographics are like honey: they naturally draw backlinks that raise the authority and ranking of your website.
- Info Digestion: Infographics facilitate easy comprehension of complex concepts without overwhelming readers with their bite-sized information.
- Think of this as social buzz: Social media users are more likely to share infographics on their accounts compared to other media.
Remember that the key is to create content that is valuable, shareable, and actually beneficial to your audience.
What are the Different Types of Infographics?
Without a doubt! Infographics are a great tool for providing complicated information in a clear and simple visual format. A variety of infographic types can be used to create effective strategies for building links and engaging with your audience.
- Statistical Infographics: Infographics with statistical data are displayed using graphs, charts, and diagrams. Trends, comparisons, and statistical insights look great with them.
Source:- easel.ly
- Educational Infographics: An explanation of an idea or procedure step-by-step is the main goal of these infographics. They frequently simplify difficult concepts with icons and illustrations.
- Timeline Infographics: Infographics that arrange data chronologically are called timeline infographics. They work really well to display historical events, project timelines, or the development of a subject.
- Hierarchical Infographics: These infographics showcase organizational charts, family trees, and classification systems.
- Process Infographics: Infographics that break down a process into smaller, easier-to-manage steps are referred to as process infographics. They are useful for explanations of workflow, recipes, and tutorials.
- Geography infographics: Data is visualized on maps. These provide for an efficient depiction of the demographics, distribution patterns, and geographical trends.
- Comparison Infographics: It is used when you want to compare two or more subjects. Before-and-after layouts or side-by-side images can be used.
Each infographic type has a distinct function, so pick the one that best suits your audience and content.
Is Infographic Link Building Difficult?
Building infographic links can be intimidating at first, but it can be done by producing visually appealing content.
Even though it takes work, the procedure isn’t very complicated, and success is attainable with good outreach and an outstanding infographic. Therefore, anyone looking to establish meaningful connections is encouraged to adopt this strategy.
Now, let us discuss the procedure.
In order to promote your infographic, you should get in touch with relevant blogs or websites in your niche. Emphasize the value of sharing it and how it can benefit their audience.
Ensure it is high-quality and provides real value to your audience.
The Basics of an Effective Infographic
Are you ready to enrich your site with some enticing content about creating stunning infographics? Let’s go now:
Keep It Simple: Avoid overwhelming your audience with too much information. Limit your content to what’s necessary and edit it thoroughly.
Tell a Tale: Infographics are about telling stories, not just numbers. Put some context around your data, and watch it come to life!
Your best friend is color: Make your infographic stand out by using color strategically. Don’t go crazy, though, as using too many colors can ruin your masterpiece.
Make it Shareable: Surely the idea behind an infographic is to spread like wildfire? Make it simple to share on social media, then. Include those clever share buttons!
Clutter-free format: Check the format of your infographic. Instead of appearing like a large spreadsheet, you want it to look chic, modern & readable..
Being Mobile-Friendly is Essential: Make sure your infographic looks great on small screens as well, as most people browse on their phones.
Ensure Data Accuracy: Check your numbers and facts three times. With your readers, accuracy fosters trust.
Call to Action: Don’t overlook incorporating a request for action. Encourage people to download a freebie or sign up for your newsletter to take your audience to the next level.
Keep Practicing: Practice leads to incredible infographics. If your initial attempts don’t seem worthy of Pinterest, don’t give up. Keep trying, and you’ll become an expert soon!
You now have the fundamentals of creating an eye-catching infographic that will make your readers want to see more.
A Step-By-Step Guide for Building Links with Infographics
Step-1: Pick a Killer Topic:
The most important thing is to choose a topic that fits your niche and has the potential to go viral. Think about the annoying problems or commonly asked questions that your infographic might address in your field.
Step-2: Do Your Research:
It’s time to conduct some research by looking through books and the internet once you’ve chosen a topic. Seek for information about trends, figures, or survey outcomes that you can utilize to produce infographics with a strong visual component.
Step-3: Design Accuracy
Now is the exciting part about creating an infographic! Creating visually appealing content doesn’t require graphic design expertise. The wealth of templates and online resources makes the process simple.
Step-4: Craft Compelling Content:
Remember that the pictures are just as significant as the words that go with them. The narrative in your infographic should be interesting and useful to the viewers. Create enticing headlines and descriptions that complement your images.
Step-5: Promote, Promote, Promote:
The moment has come to post your infographic online. To make the most of its visibility, share it on your social media accounts, get in touch with influential people in your field, and submit it to infographic directories.
Step-6: Reach Out for Backlinks:
This is where the magic happens: get in touch with other websites and request that they feature your infographic. Send a polite email introducing yourself and your work to blogs or websites that cover subjects related to your infographic.
Step-7: Follow Up:
Keep trying if you don’t get a response right away. Be persistent in responding to your outreach emails. Sometimes, getting the right people to view your infographic only requires a gentle approach.
Step-8: Track Your Results:
The most crucial thing to do is to monitor the effectiveness of your infographic campaign. Track website traffic with tools like Google Analytics, and identify backlink sources to your infographic by keeping an eye on your backlink profile.
Essential Tips for Crafting an Effective Outreach Template
Now that you’ve created an infographic, it’s time to prepare a pitch to convenience website owners to link to your infographic.
Are you sick and weary of putting out outreach emails that just seem to disappear into thin air, leaving no trace? Creating a strong outreach template is essential if you want to interact with influencers, partners, or prospective customers.
The following straightforward yet effective advice will assist you in developing an outreach template that produce results:
Personalization is Key:
Start by calling the recipient by name. It shows that you have taken the time to read up on the subject and compose an original email.
Bring up a particular subject or facet of the recipient’s job to get their attention. It could be a recent essay or project that they worked on. A lot of personalization is needed to make your email stand out from the rest.
Keep it brief and sweet:
An email that is too long is too much for anyone to read. Your outreach template should remain concise and targeted.
Pay attention to the crucial details, like your identity, the reason behind your outreach, and the benefits you can provide. To keep the reader interested, make an effort to be brief and understandable.
Offer Value upfront:
Before you start talking about what you expect from the recipient, think about what you can offer.
Highlight the benefits of interacting with you, like insider information, the opportunity to work together, or having access to a priceless resource.
Clear Call to Action (CTA):
Give the recipient clear instructions so they know what to do next. Express your desired action to them in clear terms.
Make it simple for them to follow up, whether it’s making an appointment to speak, answering an email, or visiting your website.
Follow Up Strategically:
Sometimes, it’s the follow-up that works its magic. Kindly follow up with a polite email if several days have passed and you have not heard back.
To get their attention again, be sure to follow up politely and succinctly, but also offer something of value.
You can make an outreach template that receives positive feedback in addition to being noticed by using these tips. The most important things to keep in mind are to be genuinely considerate, sincere, and intent on helping the other person.
Find Relevant Websites to Share Your Infographic
Think about using social media and content-sharing services to distribute your infographic. Important URLs consist of:
- Pinterest: For infographics and other visually appealing stuff you can use this.
- Visual.ly: Infographics and data visualizations have their own community.
- Infographic Journal: A site dedicated to showcasing infographics.
- SlideShare: An effective way to distribute visual content and connect with business-oriented audiences.
- LinkedIn: Share in relevant groups or as part of your professional profile.
- Daily Infographic: It showcases new high-quality infographics daily and allows for submissions.
These platforms can maximize visibility and engagement for your infographic.
Tools Used to Create Infographics
Here are some great tools to create stunning infographics:
- Canva: A ton of templates are available and it is incredibly user-friendly.
- Piktochart: Excellent for quickly producing infographics with a polished appearance.
- Venngage: Provides several design options and simple customization.
- Easel.ly: Excellent for novices, featuring basic drag-and-drop functionalities.
- Visme: Adaptable with a plethora of widgets and charts.
Infogram: Perfect for interactive, data-driven infographics.
These tools can help you create top-notch infographics. Try them all and decide which one best suits your way of working.
