No matter how Google changes its policies, link building is still an important foundation of SEO. According to a survey, 67.5% of SEO experts confirm that backlinks have a big impact on search rankings. And with 95% of websites having no backlinks, getting high-authority links is crucial to stand out. Google’s updates have shifted the focus to quality and brand authority. So, how do you get high-quality, high-authority links?
That’s where the best backlinks marketplaces come in. They connect businesses with publishers who offer sponsored posts, niche-specific edits, and other placements. Let’s explore the top backlink marketplaces compiled by Jeenam below to optimize the link building process!Â
How Link Building Marketplaces Impact SEO in 2025?Â
The current SEO trend is to focus on link quality, relevance, and brand trust. Google’s algorithms now reward authoritative, contextually relevant backlinks from sites with strong topical relevance. Therefore, to stand out, you will need high-quality backlinks.
And that’s where the best backlinks marketplaces come into play. Let’s take a look at some of the pros and cons to see how these link building marketplaces impact SEOÂ
Pros
- Speed ​​and scale: With backlink marketplaces, you can access thousands of publishers at once and get links the same day.
- Data-driven selection: You can filter by DR/DA, traffic, spam score, and topic to find the most relevant links.
- Better cost control: The best backlink marketplaces will offer transparent pricing for each link you receive. For example, each link on Insert.link usually costs $10.
- Easy to use: The user interface is friendly, allows you to compare different websites, and does not require sending emails.
Cons
- Quality is not guaranteed: You will still have to check the websites carefully before spending money because marketplaces may not guarantee the quality of the links.
- Poor market: Some backlink marketplaces can make you waste money on weak links or even spam positions that Google will penalize.
- Less personalized: Link insertion positions will often be general articles, less personalized.
Backlink marketplaces will help you get the necessary number of links in a short period of time and save more effort. But you still need to check carefully about the quality of the links.

4 Best Backlinks Marketplaces to Boost Your SEOÂ
Here’s a quick comparison of the top affiliate marketplaces in 2025. Each specializes in guest posting and insertion opportunities, but they differ in size, price, and focus.Â
Marketplace | Starting Price | Inventory / Listings | Best For | Region Focus |
INSERT.LINK | From ~$10 per link | 50M+ pages (niche edit options) | Small agencies, local businesses, DIY SEOs | Global (all niches) |
Bazoom | From ~$100 per link | 80K+ media outlets | SEO agencies, high-volume campaigns | Europe (Nordic/DACH) |
WhitePress | From ~$20 per link | ~90K sites (multi-language) | Content marketing teams, international campaigns | Global (strong in EMEA)Â |
MeUp | From ~$49 per link | 120K+ placements | Brands & affiliates needing scale (DIY or managed) | Global (US/EU) |
Each of these platforms offers different tools and budgets; below, we cover their key features, pricing, and what users say.
INSERT.LINKÂ
INSERT.LINK is one of the best backlinks marketplaces launched by Admix Global recently. This marketplace mainly operates around inserting links (niche editing) and guest posts. INSERT.LINK boasts a huge index, with over 50 million indexed pages across all industries. Therefore, you can find websites that are very niche-relevant for your keywords.
In terms of features, INSERT.LINK gives you complete control over where the links are placed. You can enter your target keywords or anchors to filter results by domain rating, traffic, price, country, etc. You can also guest post or pay to insert links easily.
INSERT.LINK’s pricing is quite budget-friendly, starting at just $10 per link. Another plus point of INSERT.LINK is its fast processing time, with only about 1-3 days for you to receive the link you need.
The downside of this marketplace is that there is no fully managed option, and you need to choose the right website yourself. Therefore, INSERT.LINK will be suitable for groups with tight budgets who want to control themselves.Â
BazoomÂ
Bazoom is also one of the best backlinks marketplaces that you can refer to. This is a long-standing marketplace, based in Denmark, with about 80,000 publisher websites. Bazoom mainly serves consulting companies and SEO agencies, especially those working with Nordic and DACH clients. However, Bazoom still includes global niche markets to serve customers.
Bazoom is also highly rated for its search feature with general filters (country, traffic, price, DR, etc.), allowing users to easily choose the right website. In addition, you can integrate Bazoom with SEO tools and add competitor domains to quickly see your competitors’ backlink profiles.

In terms of price, although there is no registration fee, Bazoom’s platform is aimed at larger budgets. Their services typically start at $100 or more per link. Bazoom also has a good reputation for its fast turnaround time, which is around 8 days.
The downside to Bazoom is that its tool only looks for keywords in the domain name, not in the page content. This can make it difficult to pinpoint specific link locations.Â
WhitepressÂ
Similar to Bazoom, WhitePress is also a long-standing affiliate marketplace, founded in 2013 in Poland. It is one of the best backlinks marketplaces for content and affiliate marketing. The platform connects advertisers with publishers on 70,000–113,000 websites and in over 30 languages.
WhitePress allows you to order everything from article writing to outreach campaigns to digital PR, along with standard insert links or banners. You can also use the Backlink Manager to keep track of all the links you have purchased. When creating a new project, WhitePress also offers suitable website suggestions and gives you a “most comprehensive filter” to choose from.
In terms of cost, you don’t have to pay for participation and approval, you just pay publishers for placement. Usually around $20 per link.
The downside to WhitePress is that customer reviews are mixed. Some people complain about technical issues and slow customer support.Â
MeUpÂ
MeUp is a versatile affiliate marketplace that offers both a do-it-yourself platform and a fully managed service for big budgets. With over 120,000 “pre-vetted, high-authority” placements, it’s one of the best backlinks marketplaces targeting affiliates, agencies, and brands.
MeUp’s core feature is its ability to suggest relevant placements when you start a project (similar to WhitePress). You can filter by price, language, country, category, content type, tracking type, DR/DA, traffic, keywords, referring domains, and more. Uniquely, each result shows a screenshot of the page, allowing you to preview the design without clicking.

MeUp’s pricing is also quite affordable, starting at around $49 per link. MeUp supports both pay-as-you-go and managed plans (with dedicated account management).
Similar to Bazoom, MeUp’s tool also doesn’t have on-page keyword search, but only filters by category. Therefore, the topic-targeted search may be less accurate than INSERT.LINK.Â
Bottom LineÂ
Here is a list of the best backlink marketplaces that you can refer to. Buying links on these marketplaces will help you optimize your time and effort for the link building process. However, you will have to carefully check the quality before starting to spend money.
Meanwhile, the manual link building method will allow you to customize more, but it will cost time and effort. Therefore, SEO teams and small businesses will often combine both to achieve the best results. Use the market to get stable, tested links and reserve manual campaigns for top targets.
Link-building marketplaces are powerful, but it’s wise to partner with a specialist to navigate them safely. If you are looking for a professional, safe, and quality link building solution, you can contact Jeenam. We will help you have the right approach to link building strategy, boosting SEO without risk!Â