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10 Backlink Monitoring Tools for Powerful Link Building

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10 Backlink Monitoring Tools for Powerful Link Building

10 Backlink Monitoring Tools

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10 Backlink Monitoring Tools

Quality backlinks are a powerful tool that can help your website be highly appreciated by Google. Building a quality backlink profile is just the first step to creating a good ranking. After building, you need to monitor and maintain the strength of these backlinks for your website.

Backlink monitoring tools will provide the necessary information for you to analyze and build a backlink strategy. Are you an SEOer and looking for the right tool to monitor backlinks and optimize your website effectively? Below are 10 backlink monitoring tools that you cannot ignore to build a strong link profile.

Why do we need to monitor backlinks?

If you just build a backlink profile, it may seem effective in helping your website rank higher, but you do not monitor and track how it performs afterward. This is a mistake, causing your website to not maintain the desired position.

A backlink-building campaign cannot stop at creating a quality backlink profile; you also need to monitor the backlinks. Why do you need to monitor backlinks pointing to your website regularly? Here are the reasons that SEOers need to know:

Assess the quality of backlinks for your website

Monitoring the quality of backlinks will help you quickly detect broken links and lost links during the SEO optimization process. Broken links can be caused by you changing the information on the website. Maybe using 301 or 302 redirects causes the website to lose some backlinks and reduce its ranking.

Detect bad backlinks that are harmful to the website, remove them, and protect the website’s ranking, avoiding being penalized by Google.

Need a monitor backlink

Evaluate how many links attract readers over time

Through backlink monitoring, you can evaluate the effective channels with the target audience and quality websites to focus resources on them, helping to optimize costs and SEO efforts.

Analyze and track your competitor’s backlinks.

You have a good backlink profile, and so do your competitors; use tools to analyze your competitor backlinks and find quality website sources and anchor text to supplement your backlink map to optimize your SEO strategy.

Competitor analysis is a way to help you increase your competitiveness and build an effective backlink strategy without spending much time.

Detect websites with backlinks that have changed

In many cases, the content and topic of the website pointing back to you have changed, causing your backlinks to no longer be valuable, being rated low by Google, irrelevant, reducing rankings, and worse, being penalized.

Monitoring backlinks will help SEOers control technical problems related to backlinks that negatively affect website rankings.

Top 10 Backlink Monitoring Tools 2025

Here are the top 10 backlink monitoring tools used by SEO professionals.

1. Ahrefs

Ahrefs is a great SEO tool with many complete features that will help you do website auditing and develop an effective SEO strategy. This tool also helps you monitor powerful and detailed backlinks that allow you to know information such as:

  • How many domains and websites are pointing to your website?
  • You can see new domains or lost domains over time.
  • Track in-depth data such as referring page metrics, domain ranking, anchor text, organic traffic, and domain traffic.
  • Analyze competitors’ backlinks and domains that do not come to your website.
  • Check for broken backlinks and lost due to defunct websites

With the Ahrefs tool, you can try it for 7 days and then pay $99 for 1 user per month.

Ahrefs – monitoring backlink tools

2. Moz

Like Ahrefs, Moz is also a complete SEO tool suitable for you to build SEO strategies and analyze and monitor backlinks. Moz’s backlink monitoring tool is called Link Explorer.

The Link Explorer tool helps you analyze your own backlink profile and that of your competitors. The parameters you can see from Link Explorer:

  • Total number of links pointing to your website.
  • The number of detailed links gained and lost over time.
  • Information on traffic rate, anchor text used, and domain authority.

A difference of Moz is that it allows you to compare your link profile with your competitors, thereby analyzing the differences and strengths of your competitors to take advantage of building backlinks for yourself.

Another advantage of Moz is the Spam Score. This criterion helps you give a quality rating based on the spam on your website. It is necessary for SEOers to evaluate bad, low-quality backlinks and cancel or reject them.

The price of using the Moz tool is $ 99 / month, allowing you to create 3 SEO campaigns. In addition, you can also use the experience with the free account before.

3. Link Research Tools

Link Research Tools is an in-depth backlink analysis tool that helps you build an effective backlink campaign. This tool provides detailed information such as:

  • Linking website profile data and anchor text being used.
  • Measure the strength of the website based on the number of backlinks.
  • Measure the trustworthiness of the domain based on the quality of backlinks.
  • Statistics of the number of links you have and have lost over time.
  • The highlight of Link Research Tools is that it highlights bad links with a high-risk level, warning users.

Link Research Tools has the ability to analyze your competitors or website to find quality backlinks.

The plus point of Link Research Tools that many people appreciate is that they give recommendations to users when building a backlink profile.

The biggest limitation of this tool is that the cost of use is quite expensive, with the cheapest package being $499/month.

Link Research Tools

4. Semrush

Semrush is a popular SEO tool that can monitor your backlink profile. With Semrush, you can look up information related to:

  • A complete list of backlinks pointing to your website.
  • Analyze linking domains and their authority and anchor text.
  • Analyze backlink quality and assess the toxicity of the links pointing to them.
  • Make recommendations to improve your backlink profile.
  • Analyze your competitors’ backlink profiles and compare them to your website.

The cheapest price to use Semrush is $119.95 per month. This cost is quite high compared to other SEO tools that can analyze backlink profiles.

5. SE Ranking

SE Ranking is an SEO software with a fairly effective backlink monitoring function. The functions that SE Ranking provides for monitoring backlinks are simpler than Ahrefs. However, it is famous for being a software that allows you to manage backlinks effectively because SE Ranking sends notifications about changes in links via Email.

With SE Ranking, you can easily evaluate which links are quality, and which links are bad and harmful to the website. With this software, you can try it for 14 days and then pay $31 per month.

6. Monitor Backlinks 

Monitor Backlinks is an effective, user-friendly backlink and keyword ranking monitoring tool. With this tool, you will track the following information: 

  • Monitor backlinks to your website and measure the effectiveness of the links they bring. 
  • Analyze and monitor your competitors’ backlink profiles. 
  • The tool notifies you of the links you have lost and the links you do not want so you can adjust your profile accordingly. 

The strength of Monitor Backlinks is the ability to track keyword rankings and compare them with competitors to optimize link-building strategies. 

Monitor Backlinks software is highly rated for its backlink tracking performance and low cost at only $30 monthly. You can also use Monitor Backlinks for free for 30 days.

7. Majestic

Majestic is used by many SEOers as a powerful assistant when analyzing backlink profiles. With the Majestic tool, you can track indicators such as:

  • Trust flow index evaluates the quality of a backlink based on a score.
  • Citation Flow shows the number of links pointing to your website.
  • Visibility Flow shows the number of high-quality links pointing to your website.
  • Topical Trust Flow is the relevance of backlinks to your main website.

All of the above indicators help you optimize your backlink-building strategy, choosing quality links to bring the best results. In addition, Majestic also provides information related to the position of links on a page and helps you analyze competitors effectively. 

You can also track information about anchor text, link types, follow and no-follow rates.… Majestic costs $49.99 per month.

8. Linkio

Linkio is a link outreach software and provides a quality backlink monitoring solution. With this tool, you can:

Provide detailed information on each type of link, including anchor text, follow/no-follow links, and surrounding content.

  • Evaluate link quality by showing which websites have been indexed with Google.
  • Monitor and update links that have changed.
  • In particular, linkio provides the percentage of anchor links with anchor text, brand, combined keywords, URL, or natural.

The biggest plus of Linkio is the ability to build a list of potential customers and automatically reach out to these links. The cost of using Linkio is $ 19.99 / month, allowing you to analyze up to 10,000 backlinks per month.

9. Rank Active

Rank Active is a fairly new tool in the SEO field, but it is still well-regarded by many experts. With Rank Active, you can check and monitor backlinks directly. This tool provides a huge number of backlinks, with easy-to-understand charts to help you monitor your backlink profile for the most intuitive assessment.

Parameters that Rank Active provides you:

  • Number of backlinks to the website and number of lost and new links.
  • The tool allows you to track your competitors’ backlink profiles.
  • Rank Active provides data in the form of easy-to-observe, easy-to-measure Excel charts and has email notifications for users about changes in links.

10. Linkody

Linkody is a backlink monitoring and analysis tool that you should pay attention to when building a quality backlink profile for your website. Linkody’s functions are comprehensive, allowing you to track information such as:

  • Information about lost backlinks and new links.
  • The software will alert you via email about a new link to your website, but you do not want it.
  • Create a disavow file to upload to Google to control low-quality links.
  • Effectively monitor over time with Linkody, thereby adjusting and building effective backlinks.

SEOs appreciate the functions that Linkody brings when building a backlink profile. The cost to use this tool is $ 14.90 per month, an affordable price for 2 domains and 1 user.

Final Thought

The top 10 backlink monitoring tools above will be suggestions for you when implementing SEO strategies. Backlink monitoring is very important to help improve the performance of the backlink profile for the website, minimizing the risks from bad backlinks. Choosing a backlink monitoring tool will be based on your needs, budget, and campaign. Wish you success with your campaign to build a quality, sustainable backlink profile.

FAQs

Think of link monitoring as routine maintenance for your website. Aim to check your links every month or so. This way, you catch and fix any sneaky issues before they mess up your site’s performance and SEO.

There are some fantastic tools to make link monitoring a breeze. Google Search Console, Ahrefs, SEMrush, Moz, and Screaming Frog are your go-to options. They’re like your website’s personal detectives, helping you spot broken links and keep your backlink profile in top shape.

When you find a broken link, it’s like discovering a pothole on your website’s road. Use your monitoring tool to pinpoint the problem, then update or remove the link. You might also set up redirects to guide visitors smoothly to the right content.

If your website traffic suddenly drops, you see a dip in search rankings, users complain about broken links, or you uncover issues during SEO check-ups, it’s a clear signal to up your link monitoring game.

Absolutely! It helps you spot and deal with potentially harmful backlinks that could compromise your site’s safety and reputation. Keeping an eye on these helps protect your site and ensures it’s running smoothly.

Link monitoring is like a quality check for your site’s user experience. By fixing broken or irrelevant links, you ensure visitors have a seamless and enjoyable browsing experience. Happy users stick around longer, which is always a win.

Written By

Picture of Mayur Bhatasana
Mayur Bhatasana
Co.Founder & CEO @Jeenam - B2B SaaS link building agency || I help B2B & SaaS startups to achieve insane ranking through link building 🚀

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Why should I hire a Best SaaS Link Building Agency?

The best way to build links is by setting up a saas link building agency.

A saas link building agency is a specialized team of professionals who do nothing but build links for you. They'll find high-quality links for you, then work to get them indexed on the major search engines so that you can easily track them down and use them for SEO purposes.

When you hire a saas link building agency, you're working with an experienced team of experts who know exactly what they're doing and how to get it done.

This means that you'll have more time to focus on other areas of your business—and more importantly, they'll be able to deliver results quickly without wasting too much time or money on setup.

White hat link building companies like Jeenam have a massive network of relationships with publishers, bloggers, and website owners, so we can get your business the links it needs to rank higher in search results.

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Jeenam InfoTech completely changed our business. Their skill at creating valuable backlinks has led our SaaS company to the top search results. We've built a strong client base and are now unrivaled in the marketplace.

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Discover the potential of Niche Edits SaaS Links to completely transform your business and take control of the digital environment.

Gain a competitive edge with our niche edits SaaS links service. Niche edits, also known as curated links, are a powerful way to obtain contextual backlinks from established articles within your industry.

Our link building process identifies relevant and authoritative articles and skillfully inserts your website's link into the existing content. This method ensures that your backlinks blend seamlessly with the context, enhancing their value and authority.

With niche edits SaaS links, your website gains a significant boost in rankings, visibility, and credibility, putting you ahead of the competition in the ever-evolving digital landscape.

Blogger Outreach

Do you want to boost your visibility on the internet? Learn more about the effectiveness of our Blogger Outreach. Our blogger outreach service seamlessly integrates influencer marketing with link building to elevate your brand's visibility and authority.

By connecting with influential bloggers in your niche, we build meaningful relationships that result in high-quality backlinks.

Your brand will be featured on relevant blogs, enabling you to tap into new audiences and drive targeted traffic to your website.

Whether it's through engaging product reviews, sponsored posts, or collaborative content, our blogger outreach strategy amplifies your reach and secures valuable links that boost your website's search engine rankings and industry credibility.

Content Marketing 

Leverage the power of content marketing to give your link-building efforts and your online success a boost with content marketing. Our content marketing solution takes a data-driven approach to the creation of material that is not only appealing but also instructive and easy to share.

We create content that connects with your readers by first gaining a grasp of your target demographic and the trends that are occurring within the industry. This helps to keep your readers interested and brings them back for more.

This content not only brings in organic backlinks but also solidifies your company's position as an industry thought leader, which in turn drives both brand recognition and brand loyalty.

Allow our team of experienced writers and marketers to develop a content marketing plan for you that differentiates you from the other businesses in your industry and increases the visibility of your website.

Guest Post Link building

Boost your internet visibility with the help of our guest post link building service. We work together with websites that are considered to be authorities in the field you work in to create well designed and interesting guest posts that highlight your area of expertise.

These postings feature backlinks that have been placed effectively, which will drive visitors to your site and increase its search engine results.

Our outreach team focuses on websites that have a high domain authority, which helps to ensure that your brand is exposed to an audience that is interested in it and receptive to it.

Our strategy for developing links through guest posts is an effective method for establishing your authority in the field since it places extreme value on the delivery of good content.

Broken link Building 

Discover the hidden potential of broken link building! Our link building strategy identifies broken links on reputable websites and capitalizes on this opportunity.

We'll create valuable content that replaces the broken link and then reach out to the webmasters, presenting the solution to improve their site's user experience.

By offering a win-win scenario, we secure relevant high-quality backlinks for your website. This approach not only helps you build a robust backlink profile but also aids webmasters in maintaining the integrity of their content.

It's a highly effective link building process to enhance your website's authority while making the web a better place, one fixed link at a time.

Relationship Base link building 

The development of genuine connections with other sites in your sector is at the heart of our relationship-based approach to link development. The key to gaining high-quality backlinks, in our opinion, is to create good connections.

For mutually beneficial relationships, our employees will reach out to relevant websites, bloggers, and influencers.

Through strategic partnerships, we guarantee that your website will receive high-quality inbound links that will boost its search engine ranks and increase the number of organic visitors.

Our relationship-based strategy is a long-term link building process since it is founded on trust, credibility, and mutual respect.

Why Should I Hire A Best SaaS Link Building Agency?

  • The best way to build links is by setting up a saas link building agency.
  • A saas link building agency is a specialized team of professionals who do nothing but build links for you. They'll find high-quality links for you, then work to get them indexed on the major search engines so that you can easily track them down and use them for SEO purposes.
  • When you hire a saas link building agency, you're working with an experienced team of experts who know exactly what they're doing and how to get it done.
  • This means that you'll have more time to focus on other areas of your business—and more importantly, they'll be able to deliver results quickly without wasting too much time or money on setup.
  • White hat link building companies like Jeenam have a massive network of relationships with publishers, bloggers, and website owners, so we can get your business the links it needs to rank higher in search results.

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